PlayStation has apparently laid off nearly 90 employees in its North American offices as part of a “global transformation.”
This comes from a report from Axios, which claims that the majority of those affected are in sales and marketing positions. The cuts apparently took place last week, according to one worker that spoke with Axios.
The report states that PlayStation is closing down its “merchandiser” team in its North American offices. This includes roles like that of PlayStation Representatives, a role that would see the employee going to retail stores to make sure they were selling PlayStation products. As well as making sure the staff were knowledgeable in these products. A number of retail marketing jobs are also being cut.
Axios points out that the cuts have been made at a time when business is thriving for Sony. They come as part of a “global transformation” of the company’s sales and business operations. But one worker that was affected by the layoffs informed Axios they were disappointed Sony had not informed them about the cuts sooner. They also felt the company could have done more to find alternate roles.
A point is also made by Axios that this move is likely a shift towards direct-to-consumer marketing. And less of an emphasis on retailers and physical game sales. Sony job listings currently show marketing roles including positions to sell its subscription services. Which is undoubtedly tied to the recent PlayStation Plus rebrand.
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