Taiwanese Ministry Is Using Animal Crossing To Promote Social Distancing

As Animal Crossing: New Horizons continues to jump from strength to strength, Taiwan has decided to use the Nintendo game to promote social distancing practices during the global lockdown.

The Taiwanese Ministry of Interior has created a series of AC-inspired “guides” to help people to stick to the rules, offering advice including how to keep your distance from people and the importance of wearing a mask.

Credit: The Taiwanese Ministry

The images include models bearing bug-catching nets and AC-like attire, and include similar text bubbles as seen in the game. What a cute way to get the message across!

As reported by TheGamer, The Taiwanese Ministry of Interior recommends citizens stay one meter apart while in public, and 1.5 meters apart when indoors. As you can see in the image below, it’s a unique and memorable way to show that in practice!

Credit: The Taiwanese Ministry

According to new stats from Superdata Research [via GoNintendo], the game has now sold more digital units in a single month than any other console game in history.

Superdata explains: “Animal Crossing: New Horizons sold more digital units in a single month (5.0M) than any console game in history. The Nintendo-published title broke the console record for monthly digital game sales previously held by Call of Duty: Black Ops IIII. Animal Crossing: New Horizons also roughly matched the first-month digital sales of Super Smash Bros. Ultimate and Pokémon Sword and Shield put together. The game’s combination of social features and a relaxing setting likely appealed to individuals stuck at home. Closures of brick and mortar stores also meant that a higher share of consumers purchased the game digitally compared to past Switch titles.”

Credit: GameByte/Nintendo

It’s bested some of Nintendo’s biggest releases on the Nintendo Switch, selling more copies over its first three days than both Pokemon Sword & Shield and Super Smash Bros. Ultimate did in their first 10 days [via Bloomberg].

Well done, Animal Crossing!

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Featured Image Credit: Nintendo