Square Enix will continue to push Blockchain and NFTs as part of its marketing strategy for 2023. Happy days!
Despite backlash from fans, companies such as Square Enix, with the assistance of Blockchain and Crypto Bros, are keeping the digital pyramid schemes alive.
Parasite Eve is coming back, as an NFT
In November 2022, Parasite Eve fans were excited at the prospect of the beloved JRPG horror series making a comeback. Square Enix registered trademarks hinting at its return. Sadly, however, those newly registered trademarks were for NFTs.
What’s more, as reported by Eurogamer, Square Enix president Yosuke Matsuda has suggested that 2023 could be the year of the NFT for the giant Japanese company.
In a New Year’s letter, Matsuda stated that 2023 will be the year of “major evolution and transformation” with “multiple blockchain games based on original IPs under development”.
Square Enix and NFTs are taking the Mickey!
So if you were hoping that Parasite Eve would be Square Enix’s only NFT victim, then think again. This means franchises such as Final Fantasy, and Kingdom Hearts could be set for a major Blockchain and NFT push.
“Blockchain has been an object of exhilaration and a source of turmoil, but with that in the rearview mirror, we hope that blockchain games will transition to a new stage of growth in 2023,” Matsuda said.
The president went on to push his positive perspective on how Blockchain and NFTs will impact the video game industry.
“If this proves to have been a step in a process that leads to the creation of rules and a more transparent business environment, it will definitely have been for the good of the growth of blockchain entertainment.
“Keeping a steady eye on these environmental changes while considering from a higher-level perspective what Web 3.0.” He added: “blockchain entertainment is actually all about presenting a different vista than if we focus on them solely in technological or speculative investment terms.
“As I said in last year’s New Year’s letter, if we consider traditional gaming to have been centralised, then blockchain gaming must operate based on a self-sustaining decentralised model. It is that concept, that philosophy that I see to be key.”
Square Enix NFTs are here to stay, for now
So it seems at least from Square Enix, we’ll be seeing a lot of Blockchain and NFT technology infiltrate our beloved video games for the foreseeable future.
Finally, what are your thoughts on the latest comments made by Yosuke Matsuda? Let us know across our social media channels.
While you’re here, be sure to check out our video of the week. 10 of the scariest horror games of all time are shown off. What is your favourite horror game?
Featured Image Credit: Square Enix/Source: Eurogamer